Tech and AI Explained

AI Studios vs. HeyGen: Which Is Better for B2B Video?

Julia Lee
AI Marketer
Updated
August 6, 2026
Published
June 5, 2025
Quick Answer

For B2B and enterprise video, the right pickdepends on your compliance priorities: AI Studios is the stronger fitfor organizations that need ISO 27001 certification, AIcontent-provenance/watermarking compliance, and a track record of largeregulated deployments (banking, broadcast). HeyGen is the stronger fitfor teams that need broader named privacy-law coverage (GDPR, CCPA, EU AI Act)and built-in CRM integrations like HubSpot.

Specsand pricing below were checked directly against each vendor's own pricing andenterprise pages as of August 2026. Every number in the comparison table issourced and dated — where we're describing our own product, we've also includedthe honest limitations, not just the strengths.

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As AI-generated video becomes part of everyday businesscommunication — from internal training to client outreach — the platform youchoose needs to hold up to procurement, security review, and IT sign-off, notjust look good in a demo.

Two platforms come up often for B2B use: AI Studiosby DeepBrain AI and HeyGen. An earlier version of this page (lastsubstantively updated July 2025) used outdated AI Studios figures and had nosourced comparison or B2B-specific detail at all — this version corrects thenumbers and adds the security, collaboration, and integration features thatactually matter for a B2B buying decision.

Core B2B Capabilities BothPlatforms Share

Before getting into what's different, it's worth beingupfront about what's not: these capabilities are standard on both platforms'business plans, not a unique advantage for either one.

•    SOC 2 Type IIcertification and GDPR compliance

•    A team workspacewith role-based permissions and real-time (or async) collaborative review

•    API access forconnecting video generation into an existing internal system or workflow

•    Brand controls(logo, colors, fonts, approved avatars) applied consistently across a team'soutput

 

At a Glance (as of August 2026)

AI Studios HeyGen Source
Core strength ISO 27001-certified enterprise platform with proven deployments in banking and broadcast Broad named privacy-law coverage (GDPR, CCPA, EU AI Act) with built-in CRM integrations —
Security certifications ISO 27001, SOC 2 Type II, GDPR, Content Authenticity Initiative member SOC 2 Type II, GDPR, CCPA, EU AI Act standards, Data Privacy Framework aistudios.com/enterprise, heygen.com/enterprise — Aug 2026
API & integrations RESTful API, webhooks, bulk operations, developer docs API access plus named integrations (e.g. HubSpot CRM) aistudios.com/enterprise, heygen.com/enterprise — Aug 2026
Team collaboration Unlimited team invitations, real-time editing, role-based access, version history Workspaces with user roles, real-time or async review and commenting aistudios.com/enterprise, heygen.com/enterprise — Aug 2026
SSO SAML SSO (Enterprise plan) Not explicitly published on HeyGen's enterprise page aistudios.com/pricing, heygen.com/enterprise — Aug 2026
Dedicated support Dedicated Customer Success Manager, 24/7 priority technical support (Enterprise) Whiteglove onboarding and dedicated experts via its Enterprise Success Suite aistudios.com/enterprise, heygen.com/enterprise — Aug 2026
AI avatars / languages 2,000+ avatars / 150+ languages 700+ stock avatars (paid plans) / 175+ languages aistudios.com/pricing, heygen.com/pricing — Aug 2026
Entry paid / Team plan $24/mo Personal / $55/seat/mo Team (published) $29/mo Creator / Team & Enterprise pricing is custom (demo required) AI Studios pricing, HeyGen pricing — Aug 2026

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1. AI Studios by DeepBrain AI

URL : https://www.aistudios.com/enterprise

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AI Studios Enterprise is built for large organizations thatneed brand-consistent video at scale, backed by a security and complianceprogram suited to regulated industries.

Strengths

•    ISO 27001certified, SOC 2 Type II compliant, and GDPR compliant, with membership in theContent Authenticity Initiative

•    AIcontent-provenance framework: invisible C2PA-compliant watermarking, AImetadata embedding, and audit logs with 5-year retention

•    RESTful API,webhook integrations, bulk operations, and developer documentation forconnecting into existing systems

•    Teamcollaboration: unlimited team invitations, real-time collaborative editing,role-based access control, version history

•    DedicatedCustomer Success Manager and 24/7 priority technical support on Enterprise

•    Provenlarge-scale regulated deployments: Korean banks including Shinhan, KB Kookmin,NH NongHyup, Woori, and Hana; broadcasters including France TV, CCTV, andArirang TV

Honest limitations

•    Does not namespecific privacy-law coverage beyond GDPR (e.g. CCPA, EU AI Act) the wayHeyGen's enterprise page does

•    Doesn't publish aspecific named CRM/marketing-automation integration the way HeyGen namesHubSpot

•    SAML SSO,dedicated CSM support, and the full API are Enterprise-tier only — notavailable on Personal or Team

Pricing

AI Studios offers a free plan for testing, then Personal at$24/mo (annual billing) for individuals, Team at $55/seat/mo with publishedpricing for collaborative teams, and custom Enterprise pricing (with a free1-month trial after a demo) for large organizations.

 

2. HeyGen

URL: https://www.heygen.com/enterprise

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HeyGen Enterprise is built around a broad, explicitly namedset of privacy and AI-regulation certifications, plus direct integration intoexisting marketing and sales tools.

Strengths

•    SOC 2 Type II,GDPR, CCPA, EU AI Act standards, and Data Privacy Framework compliance — thebroadest named set of jurisdictions among the platforms compared in this series

•    Workspaces withassignable user roles and real-time or asynchronous team review and commenting

•    Brand Kit:consistent fonts, colors, and voice applied automatically across a team'svideos

•    API access plusnamed integrations (e.g. HubSpot) for connecting video into CRM and marketingautomation workflows

•    EnterpriseSuccess Suite: unlimited videos and translations, whiteglove onboarding, HeyGenAcademy, and a professional user community

•    Trusted by 80% ofFortune 100 companies and 100,000+ businesses, per HeyGen's own publishedfigures

Honest limitations

•    Does not publishISO 27001 certification, which AI Studios holds

•    Does notexplicitly publish SAML/SSO support on its enterprise page

•    Team andEnterprise pricing is fully custom and demo-gated — no published per-seatprice, unlike AI Studios' $55/seat/mo Team plan

Pricing

HeyGen offers a free plan for testing, then Creator at$29/mo (billed monthly) for individual creators, with Team and Enterprisepricing available only through a custom quote after a sales conversation.

 

Which One Should You Use?

Neither platform is a strict upgrade over the other for B2Buse — the right choice depends on which compliance and workflow requirementsmatter most to your organization.

Best for ISO 27001-certified security requirements: AI Studios. It's the only one of the two with a publishedISO 27001 certification.

Best for the broadest named privacy-law coverage: HeyGen. It explicitly names GDPR, CCPA, and EU AI Actcompliance on its enterprise page.

Best for built-in CRM and marketing-automation integration: HeyGen. It names a direct HubSpot integration alongside abroader integrations library.

Best for a published, transparent per-seat team priceinstead of a sales call: AIStudios. Its Team plan is $55/seat/mo, published on its pricing page; HeyGen'sTeam and Enterprise pricing require a custom quote.

Best for proven deployments in regulated, high-complianceindustries like banking and broadcast: AI Studios. Its enterprise page names specific banking andbroadcast customers (Shinhan Bank, KB Kookmin Bank, CCTV, France TV).

 

FAQ

Does AI Studios really only have 200+ avatars for B2B use?

No — this is worth correcting explicitly: an earlier versionof this page understated AI Studios' avatar library as "over 200."The current, site-wide figure is 2,000+ avatars, consistent with what AIStudios publishes on its own pricing page.

Which platform has more compliance certifications forregulated industries?

It depends on which certification matters to you. AI Studiospublishes ISO 27001 certification, which HeyGen does not name. HeyGenexplicitly names CCPA and EU AI Act compliance, which AI Studios does not name.Both platforms are SOC 2 Type II certified and GDPR compliant.

Does either platform offer API access for B2B integration?

Yes, both do. AI Studios offers a RESTful API, webhookintegrations, and bulk operations. HeyGen offers API access plus namedintegrations such as HubSpot for CRM and marketing automation workflows.

Which platform publishes transparent per-seat team pricing?

AI Studios does — its Team plan is published at $55/seat/mo.HeyGen's Team and Enterprise pricing are only available through a custom quoteafter a sales conversation.

 

‍This page is re-verified periodically against each vendor's current pricing andenterprise pages. If you spot a number that's changed, let us know at [[email protected]].

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Julia Lee
AI Marketer

AI technology is transforming the way businesses work and creating new opportunities for growth. By automating repetitive tasks and streamlining content creation, AI helps organizations work more efficiently while delivering better results. From education and content production to customer communication, AI can simplify complex processes, reduce the time and resources required, and create more engaging experiences. Now, businesses can leverage AI to build smarter workflows and unlock new possibilities.