44,000 Employees. One AI Training Platform. No Production Delays.

Where Insurance Meets Care — How Highmark Health Is Training a 44,000-Person Organization with AI

Highmark Health isn't just an insurance company. It's one of America's largest integrated healthcare organizations — combining health insurance for 7.1 million members, a 14-hospital network, and a health IT platform under one roof. With 44,000 employees spanning clinical, administrative, and technology functions, keeping the entire organization trained, aligned, and up to date is a challenge of extraordinary complexity. DeepBrain AI Studios became part of the answer.

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The Challenge: Training Across a Three-Part Organization

Highmark Health operates across three distinct businesses — health insurance, hospital and clinical care, and health IT. Each comes with its own training requirements: compliance and regulatory updates for the insurance teams, clinical protocols and patient experience standards for Allegheny Health Network, and technical onboarding for enGen's IT workforce.

Coordinating training content across these functions, at scale, with consistency, was a constant strain on internal resources. The traditional model — scheduling shoots, sourcing presenters, managing production timelines — couldn't keep pace with the speed at which healthcare regulations, products, and protocols change.

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The Solution: AI Studios for On-Demand Training Content

Highmark Health adopted DeepBrain AI Studios with an 8-user plan and unlimited video production — giving a focused team the power to create as much training content as needed, without any production bottlenecks.

The workflow is simple: input the training script as text, and the AI announcer delivers it on screen instantly. No cameras, no studios, no waiting. Whether it's a compliance update, a new product briefing, or an onboarding module, the content can be produced and distributed the same day it's needed.

The unlimited video model means there's no cap on how much gets made. As Highmark's training needs evolve — new regulations, new clinical guidelines, new IT systems — the team can respond immediately without worrying about production costs or capacity.

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The Result: Faster Training, Consistent Quality, Zero Production Delays

With AI Studios, Highmark Health's training team can now move at the speed of the organization. Content that once took days or weeks to produce can be turned around in hours. The same quality of training reaches employees across insurance, clinical, and technology functions — consistently, and on demand.

In an industry where staying current isn't optional, AI Studios gives Highmark Health the agility to keep pace.

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